Your customers and prospects are searching online looking for ways to improve their business while the economy has slowed; they have time on their hands.
Your website is one of your most important marketing channels. If it looks outdated or you aren’t ranking well for search terms, it’s time to redesign and revamp your website with new images, brightened colors, updated metatags and fresh messaging.
When the economy turns around you will be in a great position to reap the benefits. Here are 4 benefits to doing your redesign now:
Benefits of a Redesign:
- You take a fresh look at your SEO, and analyzing keywords and metatags.
- You realign content with your sales and marketing goals. By rewriting your content you ensure that you communicate your brand values in a clear way.
- You optimize the customer journey. By creating a better experience for your customers and prospects you learn more about how they navigate your website, thus optimizing each touchpoint.
- You make your website ADA compliant. Some examples of ADA compliance includes using alt text, video and audio alternatives and closed captioning with video.
A modern, purposely designed website is your most important marketing tool so don’t waste time with an old, out dated one.
CommonPlaces takes a holistic approach to web design and SEO. We focus on creating secure, accessible websites that convert new customers and highlight your brand.
If your business has been impacted by COVID-19 and you need advice on how to stay afloat while keep your existing customers, we can help create strategies that will make your brand stronger with website design and SEO.
There is no better time to get started on a building a new website that stands out from the crowd so you can get ahead of the competition.